omni
pma
Lessons from 99 retail website footers
Lessons from 99 retail website footers
Stuffed full of links, contact information, legal notices, email subscription forms, and social media icons, the footer section of many e-commerce webpages might seem like pure miscellany. Nonetheless, I here are some interesting insights into what an ...
15 ways to improve your email marketing campaigns
15 ways to improve your email marketing campaigns
Despite many years of predictions that email marketing would be replaced or fade away, that day has yet to arrive. In fact, email marketing remains one of the most effective ways of reaching prospective and existing customers. Of course, there is alway...
20 percent will stop reading your email if you make this 1 mistake
20 percent will stop reading your email if you make this 1 mistake
Like it or not, most of your communication with potential customers, business partners, prospective employees and nearly everyone important to your company goes through email. Yet most of your recipients are drowning in an endless sea of it. Some aren'...
We are all salespeople: Use these 3 techniques to become a better one
We are all salespeople: Use these 3 techniques to become a better one
You may not have the title of a salesperson, but it’s imperative that you polish up on your skills and become a better communicator to win in business and in life. Whether you run your own company or currently employed by one, there is a good cha...