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Lessons from 99 retail website footers
Lessons from 99 retail website footers
Stuffed full of links, contact information, legal notices, email subscription forms, and social media icons, the footer section of many e-commerce webpages might seem like pure miscellany. Nonetheless, I here are some interesting insights into what an ...
Understanding the significance of signage
Understanding the significance of signage
Entrepreneurs can't just open a location and expect customers to beat a path to their door. Those customers need to be able to find them. One of the easiest methods to ensure your business is conspicuous is by means of signage. While you may envision a...
Selfie pay: New technology could revolutionize online purchases
Selfie pay: New technology could revolutionize online purchases
Most of us have experienced the frustration of trying to remember a password — or worse, finding out our personal information has been compromised. Now, a new payment initiative by MasterCard is working to address both of those problems with one ...
15 ways to improve your email marketing campaigns
15 ways to improve your email marketing campaigns
Despite many years of predictions that email marketing would be replaced or fade away, that day has yet to arrive. In fact, email marketing remains one of the most effective ways of reaching prospective and existing customers. Of course, there is alway...